Popular social networks, such as Facebook, LinkedIn and twitter are a good way to increase your reach and communicate with others. An increasing numbers of businesses are also using using these social networks to get their messages across to customers. Inbound marketing such as this is on the rise whilst the response to Outbound Marketing, such as cold calling, bulk emailing and leafleting is on a decline.   Inbound marketing is permission-based marketing, for example people join interest groups…