Consider the competitive advantages of an online retailer. Customer service is usually not the first thing that comes to mind, right?. Many eCommerce websites, even the large well-known store, are infamous for impersonal, mediocre customer service practices. And yet, the few internet retailers that differentiate themselves on service become well-known case studies in client care. In this article, I'll share some of the best-practices I've seen over the years that serve to differentiate companies on customer service. Upgrade Your CRM…