"…25-30 year old single women with annual incomes over $75,000, who live in San Diego, who like to shop…So if we are pretending we’re a clothing store, these might be some of the questions we should ask: Where do they shop? What magazines do they subscribe to? What blogs might they read? What do they struggle with when shopping? How do they share their shopping experience?"            –Derric Haynie, CEO Splash So, I'm new to…